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United Way of Central Maryland

Nonprofit in Greater Baltimore

UNITED WAY OF CENTRAL MARYLAND  

CLIENT PRIVACY POLICY 

INTRODUCTION 

United Way of Central Maryland (“UWCM,” “we” or “us”) respects your privacy. UWCM collects information from and about individuals and families that participate in one of UWCM’s direct service programs (“clients”) and potential clients. This policy describes: 

  • the types of information we may collect or that you may provide to us; and 
  • our practices for collecting, using, maintaining, protecting, and disclosing that information. 

This policy does not apply to information: 

  • that you provide to or is collected by any third party. These third parties may have their own privacy policies, which we encourage you to read before providing information to them. If our Website or App redirects you to a third party website, please review that third party’s privacy policy before providing information to them. 

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. By engaging with UWCM, you agree to this policy. This policy may change from time to time (see “Changes to Our Privacy Policy”). Your continued engagement with UWCM after we make changes is deemed to be an acceptance of those changes, so please check the policy periodically for updates. If you have any questions about this policy or matters that relate to it, you may contact us by using the customer support portal on our website, http://CustomerSupport-uwcm.org.  

INFORMATION WE COLLECT 

We may collect information from and about you when you engage with us using the following methods: 

  • directly from you when you provide it to us, whether in person or via telephone, mail, email, SMS text messaging, or the internet; 
  • from other third parties; for example, our business partners, vendors, and organizations with whom we run campaigns; and 
  • automatically when you use certain features of our Website or Apps. 

The categories of personal information that we collect may include the following: 

  • Identifiers such as a real name, alias, postal address, email address, social security number, driver’s license number, or other similar identifiers. 
  • Information that identifies, relates to, describes, or is capable of being associated with, a particular individual, including, but not limited to, his or her name, signature, social security number, date of birth, gender, marital status, physical characteristics or description, address, telephone number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, background check information, criminal history information, beneficiary/dependents information, or any other financial information, medical information, or health insurance information. 
  • Characteristics of protected classifications under state or federal law such as race, color, sex, age, religion, national origin, disability, citizenship status, and genetic information. 
  • Audio information via calls to 211. 
  • Professional or employment-related information. 
  • Education information, including educational history, academic status, achievements, or discipline. 
  • Certain sensitive information, including veteran status and benefit/disability information, racial or ethnic origin (for purposes of creating a service plan for clients), health information, driver’s license, state identification card, banking information (for our housing programs), and tax identification. 
  • Inferences drawn from any of the information listed above to create a profile about an individual reflecting the individual’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. 

For more information about the information that we may collect about you through our Websites and Apps, please see our Website Privacy Policy. 

HOW WE USE YOUR INFORMATION 

We use information that we collect about you or that you provide to us, including any personal information, to: 

  • Provide services to clients based on the programs they participate in. 
  • Determine your eligibility for programs, evaluate your needs, and make referrals to other organizations so we can best serve you. 
  • Provide guidance and counseling by our social workers and case management team. 
  • Evaluate your application or registration to receive programs and services from us. 
  • Create service plans for clients participating in our programs. 
  • Give you notices about your account or registration. 
  • Conduct marketing, advertising, promotional activities, and to provide you with communications, including marketing and solicitation communications, or newsletters. 
  • Carry out our obligations and enforce our rights arising from any contracts entered into between you and us. 
  • Notify you when updates to our Website or Apps are available and notify you of changes to any services we offer or provide. 
  • Fulfill the purpose for which you provide it. For example, if you give us an email address to use an email feature of the Website or Apps. 
  • For internal purposes, where necessary. 
  • Comply with applicable laws, our legal obligations, and legal process, such as warrants, subpoenas, court orders, and regulatory or law enforcement requests. 
  • Conduct data analysis, audits, and fraud monitoring and prevention. 
  • Protect and defend our legal rights and interests and those of third parties. 
  • Engage in any other purpose with your consent, when such consent is required. 

We may use and share deidentified or aggregated information for research, marketing, analytics, fundraising, membership, and other purposes. 

DISCLOSURE OF YOUR INFORMATION 

We do not share your phone number or any consent received from you to contact you via SMS text message with third party providers or affiliates for marketing or promotional purposes.  

We may disclose other information that we collect, or you provide: 

  • To our subsidiaries, affiliates, and agents. 
  • To contractors, service providers, and other third parties we use to support our business, including payment processors for childcare payment purposes. 
  • To funders, board members, grantors, city/state government entities that provide grants, and veterans courts. 
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of UWCM’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by UWCM is among the assets transferred. 
  • To comply with any court order, law, or legal process, including to respond to any request for cooperation from law enforcement, regulatory or other government agency; or to establish, enforce or apply our terms of use or our rights or remedies arising from any contracts entered into between you and us, and other agreements, including for billing and collection. In such cases, we may raise or waive any legal objection or right available to us, in our sole discretion. 
  • If we believe disclosure is necessary or appropriate in connection with efforts to investigate, prevent, report or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect or defend the rights, property, or safety of UWCM or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction. 
  • To persons appearing to have a lawful interest in the personal information (for example, to an insurance company processing an insurance claim involving you). 
  • To report suspicion of elder abuse or neglect or child abuse or neglect, or when there is a threat of harm to you or someone else. 
  • To persons disclosed by us when you provide the information. 
  • To other persons with your consent, if such consent is required. 

YOUR CHOICES ABOUT OUR USE OF INFORMATION FOR COMMUNICATIONS AND PROMOTIONS 

If you do not wish to have your contact information used by UWCM to promote our programs or services, you can opt-out by sending us a letter or an email stating your request. 

ACCESSING AND CORRECTING YOUR PERSONAL INFORMATION 

You may call, email, or otherwise contact us to request access to, correct, or delete personal information that you have provided to us using the contact information provided below. In some instances, we cannot delete your personal information except by also deleting your user account or terminating any services you are currently engaged in or receive from UWCM. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. 

COLLECTION OF INFORMATION FROM AND ABOUT CHILDREN 

We do not knowingly collect information from those under 13 years of age, except with verifiable consent from a parent, guardian, or school. 

IF YOU RESIDE OUTSIDE THE UNITED STATES 

This policy is intended to cover collection of information from residents of the United States. If you are outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. Although we seek to take reasonable steps to ensure that your privacy is protected, the data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. 

RETENTION OF DATA 

We store personal information as needed to accomplish the purposes identified in this privacy policy and to meet legal requirements, including legal and compliance requirements regarding records retention, resolving disputes, and enforcing our agreements.  This means that we may be required to maintain your information, for example, to: (1) comply with our legal or regulatory compliance needs (e.g., maintaining records of transactions you have made with us); (2) to exercise, establish or defend legal claims; and/or (3) to protect against fraudulent or abusive activity on our services and systems.  For these and possibly other reasons, we may be unable to delete personal information upon request of an individual in certain cases.  We may retain different categories of information for different periods of time for the instances stated above. 

DATA SECURITY 

We have implemented technical and organizational security measures to protect your personal information. Despite this, we cannot guarantee that your personal information will never be disclosed in ways not otherwise described in this policy. For example, the security of the transmission of information via the Internet cannot always be guaranteed and you acknowledge this in your access and use of our Websites and Apps. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information. Any transmission of personal information is at your own risk. You acknowledge that we, and our consultants and contractors, implement commercially reasonable precautions and are not responsible for circumvention of any privacy settings or security measures. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please immediately notify us in accordance with the “Contact Information” section below. 

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. 

CHANGES TO OUR PRIVACY POLICY 

We may update our privacy policy from time to time. If we make material changes to how we treat your personal information, we will post the new privacy policy on this page and notify you on our home page. The date the privacy policy was last revised is identified at the bottom of the page. You are responsible for periodically visiting this privacy policy to check for any changes. 

CONTACT INFORMATION 

To ask questions or obtain more information about this privacy policy and our privacy practices, please contact us at: 

The United Way of Central Maryland, Inc. 

1800 Washington Boulevard, Suite 340 

Baltimore, MD 21230 

Phone: 410-547-8000 

https://uwcm.org/about-us/contact-us/

Customer Support: https://www.customersupport-uwcm.org/portal/en/home  

LAST REVISED 8/5/2025(Date) 

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